{"id":125,"date":"2022-02-04T09:36:36","date_gmt":"2022-02-04T08:36:36","guid":{"rendered":"https:\/\/roseaubert.com\/?p=125"},"modified":"2026-03-09T17:38:18","modified_gmt":"2026-03-09T16:38:18","slug":"identite-visuelle","status":"publish","type":"post","link":"https:\/\/roseaubert.com\/?p=125","title":{"rendered":"PlantAlliance"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"125\" class=\"elementor elementor-125\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-af44f75 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"af44f75\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-da4d8e7\" data-id=\"da4d8e7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bbf165c elementor-widget elementor-widget-spacer\" data-id=\"bbf165c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-14e67028 elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default\" data-id=\"14e67028\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-6438b9b8\" data-id=\"6438b9b8\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-38a438d7 elementor-widget elementor-widget-spacer\" data-id=\"38a438d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49b6802c elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"49b6802c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">PlantAlliance<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6746d529 elementor-widget elementor-widget-spacer\" data-id=\"6746d529\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c26ef64 elementor-widget elementor-widget-text-editor\" data-id=\"1c26ef64\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>PlantAlliance est un consortium de 28 membres publics et priv\u00e9s f\u00e9d\u00e9r\u00e9s autour d&rsquo;une ambition commune : soutenir la contribution de la g\u00e9n\u00e9tique v\u00e9g\u00e9tale \u00e0 la conception de syst\u00e8mes de cultures innovants et agro\u00e9cologiques.\u00a0<\/p>\n<p>Nous avons r\u00e9alis\u00e9 pour PlantAlliance leur logo, ainsi que leur univers de marque.<\/p>\n<p>L\u2019objectif \u00e9tait de combiner un univers v\u00e9g\u00e9tal \u00e0 un univers technologique.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b2f5df1 elementor-widget elementor-widget-spacer\" data-id=\"6b2f5df1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4fd3522a elementor-widget elementor-widget-text-editor\" data-id=\"4fd3522a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Projet en collaboration avec <a href=\"https:\/\/timotheechiron.com\">Timoth\u00e9e Chiron<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<main class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-5e99bd6a\" data-id=\"5e99bd6a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3f2bbb3b elementor-widget__width-inherit elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"3f2bbb3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1400\" height=\"788\" src=\"https:\/\/roseaubert.com\/wp-content\/uploads\/2022\/02\/PLANTALLIANCE_VISUELS_01-copie.png\" class=\"attachment-full size-full wp-image-552\" alt=\"PlantAlliance\" srcset=\"https:\/\/roseaubert.com\/wp-content\/uploads\/2022\/02\/PLANTALLIANCE_VISUELS_01-copie.png 1400w, https:\/\/roseaubert.com\/wp-content\/uploads\/2022\/02\/PLANTALLIANCE_VISUELS_01-copie-300x169.png 300w, https:\/\/roseaubert.com\/wp-content\/uploads\/2022\/02\/PLANTALLIANCE_VISUELS_01-copie-1024x576.png 1024w, https:\/\/roseaubert.com\/wp-content\/uploads\/2022\/02\/PLANTALLIANCE_VISUELS_01-copie-768x432.png 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" 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data-height=\"768\" aria-label=\"Identit\u00e9 visuelle, univers de marque, branding\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/roseaubert.com\/wp-content\/uploads\/2025\/08\/PLANTALLIANCE-VISUELS-SITE-01-250807_LOGO-scaled.webp\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"83abf11\" data-elementor-lightbox-description=\"Un logo alliant l&#039;id\u00e9e du v\u00e9g\u00e9tal avec une feuille, et le scientifique avec la double h\u00e9lice d&#039;ADN. \" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTM5MywidXJsIjoiaHR0cHM6XC9cL3Jvc2VhdWJlcnQuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8wOFwvUExBTlRBTExJQU5DRS1WSVNVRUxTLVNJVEUtMDEtMjUwODA3X0xPR08tc2NhbGVkLndlYnAiLCJzbGlkZXNob3ciOiI4M2FiZjExIn0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/roseaubert.com\/wp-content\/uploads\/2025\/08\/PLANTALLIANCE-VISUELS-SITE-01-250807_LOGO-1536x999.webp\" data-width=\"1536\" data-height=\"999\" aria-label=\"L&#039;id\u00e9e derri\u00e8re le logo\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/roseaubert.com\/wp-content\/uploads\/2025\/08\/PLANTALLIANCE-VISUELS-SITE-01-250807_CARTES-VISITE.webp\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"83abf11\" data-elementor-lightbox-description=\"Cartes de visite \" 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elementor-gallery-item elementor-animated-content\" href=\"https:\/\/roseaubert.com\/wp-content\/uploads\/2025\/08\/PLANTALLIANCE-VISUELS-SITE-01-250807_LETTRE-DINFORMATION.webp\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"83abf11\" data-elementor-lightbox-description=\"Newsletter reprenant l&#039;univers de marque tout en pr\u00e9sentant un contenu clair et structur\u00e9  \" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTM5NCwidXJsIjoiaHR0cHM6XC9cL3Jvc2VhdWJlcnQuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8wOFwvUExBTlRBTExJQU5DRS1WSVNVRUxTLVNJVEUtMDEtMjUwODA3X0xFVFRSRS1ESU5GT1JNQVRJT04ud2VicCIsInNsaWRlc2hvdyI6IjgzYWJmMTEifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/roseaubert.com\/wp-content\/uploads\/2025\/08\/PLANTALLIANCE-VISUELS-SITE-01-250807_LETTRE-DINFORMATION-1536x1536.webp\" data-width=\"1536\" data-height=\"1536\" aria-label=\"Identit\u00e9 visuelle, newsletter\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/roseaubert.com\/wp-content\/uploads\/2025\/08\/PLANTALLIANCE-VISUELS-SITE-01-250807_EXEMPLES-VISUELS-1-scaled.webp\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"83abf11\" data-elementor-lightbox-description=\"Visuels de marque aux couleurs de PlantAlliance. Ces visuels peuvent \u00eatre d\u00e9clin\u00e9s \u00e0 l&#039;infini en respectant certains codes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTQwNywidXJsIjoiaHR0cHM6XC9cL3Jvc2VhdWJlcnQuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8wOFwvUExBTlRBTExJQU5DRS1WSVNVRUxTLVNJVEUtMDEtMjUwODA3X0VYRU1QTEVTLVZJU1VFTFMtMS1zY2FsZWQud2VicCIsInNsaWRlc2hvdyI6IjgzYWJmMTEifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/roseaubert.com\/wp-content\/uploads\/2025\/08\/PLANTALLIANCE-VISUELS-SITE-01-250807_EXEMPLES-VISUELS-1-1536x768.webp\" data-width=\"1536\" data-height=\"768\" aria-label=\"Identit\u00e9 visuelle, exemples de visuels\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/roseaubert.com\/wp-content\/uploads\/2025\/08\/PLANTALLIANCE-VISUELS-SITE-01-250807_LIVRE-BLANC-PROT-VEGETALES-scaled.webp\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"83abf11\" data-elementor-lightbox-description=\"Mise en page d&#039;un Livre Blanc scientifique de 25 pages, disponible en entier ici https:\/\/www.plantalliance.fr\/content\/download\/3701\/37590?version=1\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTM5OCwidXJsIjoiaHR0cHM6XC9cL3Jvc2VhdWJlcnQuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8wOFwvUExBTlRBTExJQU5DRS1WSVNVRUxTLVNJVEUtMDEtMjUwODA3X0xJVlJFLUJMQU5DLVBST1QtVkVHRVRBTEVTLXNjYWxlZC53ZWJwIiwic2xpZGVzaG93IjoiODNhYmYxMSJ9\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/roseaubert.com\/wp-content\/uploads\/2025\/08\/PLANTALLIANCE-VISUELS-SITE-01-250807_LIVRE-BLANC-PROT-VEGETALES-1536x999.webp\" data-width=\"1536\" data-height=\"999\" aria-label=\"Livre blanc \u00ab Prot\u00e9ines v\u00e9g\u00e9tales : pour une sant\u00e9 globale \u00bb\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/roseaubert.com\/wp-content\/uploads\/2025\/08\/PLANTALLIANCE-VISUELS-SITE-01-250807_SEMINAIRE-1ER-CYCLE-scaled.webp\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"83abf11\" data-elementor-lightbox-description=\"S\u00e9minaire de 1er cycle, cr\u00e9ation d&#039;un d\u00e9pliant trois plis et d&#039;un kak\u00e9mono pour l&#039;\u00e9v\u00e8nement\" 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